What to Do When You Don’t Know What to Do When You Have A Lot to Do in Your Presentation
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Audiences love a carefully choreographed presentation, but not so fast! As you work to trim your speech to match the objectives and fit in the time allotted, don’t throw out all that great content.
Last week, I shared strategies on how to ensure you do not find yourself in a position of wanting to talk fast to ensure you get through all of your content. It’s tempting, but it’s not an effective move for you or your audiences.
So what do you do after you follow my recommendations and you still have a lot of information that you want to share? Neither you nor your audience is out of luck. When you still have additional content, you’re in a great position because it keeps the door open to the possibility of future opportunities, which is closely connected to the call-to-action strategy referenced in last week’s post. Here’s what you do with what’s left on the cutting room floor.
- Book another gig: When you do not give away the farm all at once, you have additional content you can use for a follow-up presentation because what’s better than one opportunity to get in front of an audience to sell yourself, your company, your worth, your value, your talent, your products, or your services? A second opportunity!
- Build a community: Either drive them to an online community you’ve already built or create a social media group that is focused on providing information on the topic on which you presented. Nobody said all information has to be given in a formal presentation. As a matter of fact, people enjoy consuming information from and in a variety of formats. Or if it’s your jam, consider a live session on a social media platform, extending a special invitation to your audience, or create a recorded video plus directions for how to access it.
- Broaden your reach: If there are details you did not get to, write a blog post on your website or Medium or LinkedIn article that covers them. And do not mention during the presentation you…
